YANGAROO POWERING THE 36TH ANNUAL SPORTS EMMY AWARDS

The nominees for the 36th Annual Sports Emmy Awards have been announced! “The 36th Sports Emmy Awards encompassed a record-setting number of entries across multiple categories,” said Steve Ulrich, Senior Vice President of the Sports Emmy Awards. “The level of quality from those entries was truly inspiring and it provided our judges with an embarrassment of riches in determining this year’s nominees.”

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THE MEDIA INTEROPERABILITY HEADACHE AND YANGAROO’S PAIN RELIEF

Media interoperability standards, and the lack of them, are a hot topic for broadcasters and the content production community as we head into NAB. The central issue is that there are too many standards and even variations within the standards. Broadcast Bridge recently spoke with Michael Liebman, YANGAROO’s Director of Adverting Technology Operations, who explained the headache and put forward a solution to the impasse.

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ADVERTISING + AD PLATFORMS

Exclusive: Media management and distribution company Yangaroo and Mediaocean are partnering to provide Mediaocean Optica users with a platform to simplify ad traffic management and delivery. “It’s a fragmented industry on the supply side for our customers,” Yangaroo President and CEO Gary Moss told Cynopsis. “Through deals like this one, we are packaging up [customized] solutions as opposed to duplicating solutions, which is what people are dealing with right now.”

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MEDIAOCEAN AND YANGAROO PARTNER TO PROVIDE SEAMLESS AD DELIVERY SOLUTION FOR AGENCIES

The partnership streamlines the management and delivery of media content TORONTO, CANADA – YANGAROO Inc. (TSX-V: YOO, OTC: YOOIF), the leading media management and distribution company, and Mediaocean, the leading software platform for the advertising world, have partnered to bring Mediaocean users a cost-effective solution to streamline their ad delivery and traffic management.

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INSIDE VIEWPOINT: YANGAROO AWARDS

On the eve of YANGAROO’s recent announcement that it had extended its deal with MTV to continue to provide its digital award platform for their MTV Movie Awards and MTV Video Music Awards through to 2016, the Howard Group was given the opportunity to see the product in action.

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